bonjour.
hello.
bonjour. hello.
I’m Paul — a bilingual designer blending
art direction with product and UI/UX design.
Redesigning a new food delivery app
Capichi
UI/UX
App Design
User research
Hierarchy of Typography
Making a book from start to finish to showcase typographic work
Graphic design
Print design
Typography
Making an idea come true for a movie tickets reservation app
Movie theater
UI/UX
App Design
User interface
BlueClean
Making a smooth and engaging volunteer sign-up experience
Prototyping
UI/UX
App design
Desiging and creating a design system for a B2C website
Capichi (web)
Design system
Web Design
UI/UX
BOULANGE’
Branding for a French bakery
Branding
Visual identity
Graphic design
Packaging designs
Collection of packaging design works and redesigns
Graphic design
Art direction
Packaging
CHAO BAN
Visual identity for Michelin excellence
Branding
Visual identity
Graphic design
What design means to me
Design, to me, is about simplicity — removing the unnecessary so what matters can speak.
It’s not about being easy or fast; it’s about keeping what feels right and making it accessible. Whether I’m working on an interface or a visual identity, I focus on structure, thoughtful typography, and storytelling that connects. I create things that are intuitive, considered, and shaped by context — where every element earns its place.
I care deeply about how things feel, not just how they look. About how they help people — by being functional, accessible, and still deeply human.
I draw inspiration from Swiss and modernist design, but also from everyday life, culture, and the people around me.Ultimately, I believe good design should feel effortless, even if it never is.
Merci.
Merci.
Thank you for taking the time to visit my website!
Feel free to explore my work, and if you'd like to know more
about my journey, click below.